MY ROLE 

Art Director

CLIENT 

Volkswagen

AGENCY 

Imagination 
 

PROJECT 

Spirit Of Amarok


The Spirit Of Amarok is a racing event created by Volkswagen for ‘average’ drivers to test their off-roading skills in a competitive environment while promoting the awesome features of the Amarok. Imagination was brought in to help design, produce and run the event.

My role was to develop the look and feel of the event as well as all printed and digital collateral.